Programme Objectives

Bachelor of Business Administration (BBA) is a three year undergraduate degree program. It gives young students many career options to choose from and to specialize in any area of their interest like international business, finance, real state, computer information systems, marketing, accounting, human resources etc.
Here are some career options after BBA that one can explore:

  • MBA– It is the best masters degree to take up after the completion of BBA. It is especially crucial for people who are interested in managing their own business / start-up, or in taking up their family business.
  • CA (Chartered Accountant)-One can opt for this if you’re interested in accounts, law and economics.
  • Government Jobs – SSC, Bank PO or Indian Railways
  • Start-Up / Entrepreneurship
  • Hotel Management – One can opt for a PG Diploma or a Masters level programme in Hotel Management like MHM (Masters in Hotel Management).

Work in Foreign Embassies – embassies requires students with a management degree. For this, proficiency in a foreign language is a must


10+2 (any stream) or Equivalent

Duration of the Programme

(Minimum – 3 Years, Maximum – 6 Years)

Fee of the Programme

Rs. 10100 per Semester. Enrolment Fee at the time of admission and Examination fee for each semester will be charged separately.

Medium of Instruction

The medium of instruction is only in English. The course material will also be in English. However, the Coordinator, Counsellor and Instructors will use Hindi also to help the learners understand the subject well.

Program Structure

Course Code Title Credits
D-BBA-101 Principles of Management 4
D-BBA-102 Business Communication 4
D-BBA-103 Business Mathematics 2
D-BBA-104 Introduction to Accounting 3
D-BBA-105 Micro Economics 3
Course Code Title Credits
D-BBA-201 Organizational Behaviour 3
D-BBA-202 Financial Management 3
D-BBA-203 Business Organization 3
D-BBA-204 Human Resource Management 3
D-BBA-205 Macro Economics & Global Environment 3


Course Code Title Credits
D-BBA-301 Quantitative Methods 3
D-BBA-302 Banking & Insurance Practices 2
D-BBA-303 Marketing Management 3
D-BBA-304 International Business Management 3
D-BBA-305 Environmental Studies 2
D-BBA-306 Fundamentals of E-Commerce 2
Course Code Title Credits
D-BBA-401 Advertising and Sales Management 3
D-BBA-402 Research Methodology 3
D-BBA-403 Production and Operations Management 4
D-BBA-404 Business Environment 4
D-BBA-405 Business Law 3


Course Code Title Credits
D-BBA-501 Consumer Behaviour 3
D-BBA-502 Service Marketing 2
D-BBA-503 Corporate Strategy 2
D-BBA-504 Management Information System 4
D-BBA-505 Marketing Research 2
D-BBA-506 Minor Project 4


Course Code Title Credits
D-BBA-601 Total Quality Management 3
D-BBA-602 Entrepreneurship Development 4
D-BBA-603 Business Ethics & Environment 4
D-BBA-604 Major Project 8


TOTAL 31 COURSES: 99 Credits

Detailed Syllabus is available on Student's Login.

Faculty Members

Dr. Ruchi Goyal Associate Professor [email protected]
Dr. Rahmi Sharma Assistant Professor [email protected]
Dr. Hemant Verma Assistant Professor [email protected]
Mr. Manish Sharma Assistant Professor [email protected]
Ms. Sunita Sharma Assistant Professor [email protected]
Mr. Jai Prakash Asopa Assistant Professor [email protected]

List of Supporting Staff

Name Designation e-mail ID
Dr. N. K. Gupta Deputy Registrar [email protected]
Mr. K. K. Ramesan Assistant Registrar [email protected]
Mr. S. A. Sudhakar Section Officer [email protected]
Mr. Akshay Saxena Coordinator [email protected]
Mr. Ishwar Das Coordinator [email protected]
Ms. Preeti Bhatia Sr. Assistant [email protected]
Mr. Umesh Kr. Sharma Computer Operator
Mr. Abhishek Sharma Computer Operator

Contact Point for Counselling : 

Dr. Ruchi Goyal

(Head – Management Programmes, DDE)

Phone : +91 9982682493 , +91 9116673115
E-mail  : [email protected]

Admission Open
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Admission Notice for the Session 2020-21